Companies:
- Volkswagen
- Audi UK
- GM
Volkswagen– The journey to becoming a mobility services provider
Apresentação da Empresa |
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Use Case |
The journey to becoming a mobility services provider |
Situação e Solução |
Volkswagen Group is in a major transition, the German OEM is committed to continue building vehicles but going forward it will increasingly become a mobility service provider with a fully-connected vehicle fleet The company is speeding up the development of its digital platform nicknamed “Volkswagen We”. The backbone of the ecosystem will be a Group-wide, primarily cloud-based platform, the “One Digital Platform” (ODP). This platform is mainly based on cloud-technology and connects the car, the customer and the services. The We universe will also encompass the service packages offered by Volkswagen Car-Net: Security & Service (automatic emergency call), Guide & Inform (traffic info), e-Remote (real-time info for e-models and hybrids) and App-Connect (smartphone integration). |
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Fonte: Informação Pública
Audi UK – Re-engaging the customer through the digital experience
Apresentação da Empresa |
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Use Case |
Re-engaging the customer through the digital experience |
Situação e Solução |
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Resultados |
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Fonte: Informação Pública
GM – Giving customers the option for in-car shopping and reservations via Marketplace
Apresentação da Empresa |
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Employees: 180,000 ![]() |
Use Case |
Giving customers the option for in-car shopping and reservations via Marketplace |
Situação e Solução |
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Resultados |
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Fonte: Informação Pública